5 most meaningful Indian advertisements.

Indian advertisements

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. An advertisement without a meaningful message is like a body without a soul, dead. Ads always and through almost all the mediums get into the minds of the people. And the best thing is that they deliver the desired message in the most attractive way and in all likelihood in the shortest time span. Hence the advertisers should not let go this opportunity and should sell a meaningful thought along with the product. Therefore this article does not just aim to highlight a few meaningful ads but also would like to thank the advertisers who came up with them and to encourage others in this business to do the same. Hence here we present 5 most meaningful advertisements that we come across on our television sets every day:

 

  1. Nescafe: This brand invariably comes up with very influencing advertisements. For instance, it beautifully portrayed the struggle of a cartoon artist, who loses his job, but never gives up and keep moving on by improving his art with every failure. It basically encourages people to never get disheartened in life and should always move on. “Let’s get started” is their tagline. Hence it easily makes a space in the 5 most meaningful advertisements category.
    5 most meaningful advertisements
  2. Google: This particular ad really touched my heart. It put forth a very strong relationship between a father and a son. It depicts that how a son leaves no stone unturned to fulfil his father’s desire to become an actor. This advertisement truly opposes the idea of ignoring one’s parents and blaming lack of time for that.
    5 most meaningful advertisements
  3. Ghadi detergent: This brand featured an advertisement for the festival of Holi with an eye-opening message with it. It opposed eve teasing that some ill-minded people do at the time of Holi. Therefore, it is one of the 5 most meaningful advertisements.
    5 most meaningful advertisements
  4. Vatika: They started a campaign supporting all the survivors of cancer. It highlights the story of a woman who lost her hair due to cancer. It speaks against the stereotypical mindset that a woman without hair has lost half of her beauty. They very beautifully portrayed how that woman fought against all the insecurities and also the way her family and colleagues supported her.
    5 most meaningful advertisements
  5. Kalyan jewellers: They, very effortlessly, gave two messages through their advertisement. Firstly, they presented a beautiful relationship between a father and a daughter. They depicted that daughters can be equally and at times be more supportive during their parent’s old age. They cast Amitabh Bachchan and his daughter Sweta Nanda in the ad to make it look more realistic. Hence, in a way, they highlighted gender equality. Secondly, they tried to preach the importance of honesty to the people.
    5 most meaningful advertisements

 

 

These are the 5 most meaningful advertisements according to me. Tell me the ones that touched your heart.

 

 

Anamika Sharma

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